Guest post and Infographic by Rebecca Armstrong
It’s pretty clear that social media has taken over the world, with people constantly sharing updates about their lives, their interests, and hobbies. And those interests definitely include reading!
Whilst we might think of networks like Instagram as more typically associated with selfies, fashion, celebrities, and travel, hashtags related to books and reading are actually incredibly popular. Bibliophiles are using hashtags like #books, #bookstagram, and #booknerd to share their love of reading with the world, and these hashtags have been used millions of time across the network. #Books alone has been used to tag close to 30 million posts, for everything from impressive bookshelves to inspirational literary quotes from a favourite author.
McGowan Transcriptions decided to explore this trend more closely to find out which writers are ‘gone but not forgotten’ in the age of social media. They’ve conducted their own study looking at which writers are the most frequently mentioned on Instagram. They have compared tagged posts for 27 classic authors, poets, and playwrights, and have analysed Google Trends data for the top five to determine which events and anniversaries cause search interest to rise and fall.